Posts by Gavin Aldrich
23 Absolutely Essential Online Marketing Tools You Will Start Using Immediately
We may be a small but perfectly formed digital marketing agency, yet when it comes to tools we use the lion’s share of what’s out there. We use these tools daily for our project management, content marketing, social media marketing and SEO. Since there are so many tools available today, we decided to give you…
Read More5 Simple Ways to Improve Your Social Media Marketing
Whether you are just testing the social media waters for the first time or you have been on Facebook and Twitter for years, we can bet you’d like to improve your social media marketing and the process of social media lead generation. Regardless of the type of business you run and where it stands on…
Read MoreAre You Making These Content Marketing Mistakes?
It wasn’t until a few years ago that the fancy term “content marketing” became mainstream. Today just about every business is doing some content marketing, i.e. producing content such as articles, eBooks, videos, etc. on topics that interest their prospects. Of course content marketing, when done properly, can have a massive impact on a brand’s…
Read MoreMind the Gap – A Close Look at Women in I.T.
As part of our guest blogging series we decided to invite one of our clients, Curo Resourcing, a Microsoft Smart Teaming Partner, to share their view on a much debated topic, i.e. women in I.T. and technology. When we talk about gender inequalities in the workplace it’s often easy to miss the positive changes that…
Read More7 Awesome Must Have Tools For Small Businesses
Every small business owner lacks one thing the most – time. We know that from experience. And what we also know is that most small businesses don’t have a huge amount of time to spend on learning and looking for the best tools either. Since our business is web development and social media (mostly), we…
Read MoreFive Keys to Being An Exceptional Trusted Adviser
As part of our new guest blogging series, we invited Matt Bird, international keynote speaker and leadership development consultant, to share some experience about becoming a niche expert and how taking risks makes a big difference when building good relationships. We’d like to thank him for taking the time to write this piece and provide…
Read MoreUncover Hidden Threats and Discover Secret Gold Mines
If you have read our previous business articles, you already know that the key to a successful business lies not only in preparation but also in the ability to spot opportunity and seize it. How do you do that? Start by asking the right questions – you need to know where to look for hidden…
Read MoreWould You Like to Create Effective Vision and Mission Statements?
At the the core of every good business plan is your vision and mission statements, along with your elevator pitch. This powerful combo gives your prospects a clear idea of what you do, how you do it, where you’re headed and how you’re going to get there. Therefore, writing your vision and mission statements is…
Read MoreThe Fake London Tube Signs That Made Us Laugh
If you happen to be travelling on the London tube these days, you may notice something peculiar – some pretty hilarious signs that just sound to good to be true. It’s because they are not. Check them out here. Don’t you think they make commuting so much better though? We have many favourites, todays one…
Read MoreCan You Become a Pro at Business Storytelling?
As part of our business series, we’ve decided to take a closer look at one of the most essential parts, namely how to tell your business story effectively. Want to make people tick? Tell them a great story and tell it well. We are all storytellers and we all imagine our lives within the course…
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