Social Media From Scratch – Essential Action Steps

We find that many people who want to use Social Media for business purposes, like marketing or customer services, often dive in and start doing before they have applied any time thinking. When we start doing the social media marketing for a new client, it’s always quite exciting. Not only because we are starting from…

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5 Simple Ways to Improve Your Social Media Marketing

Whether you are just testing the social media waters for the first time or you have been on Facebook and Twitter for years, we can bet you’d like to improve your social media marketing and the process of social media lead generation. Regardless of the type of business you run and where it stands on…

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Are You Making These Content Marketing Mistakes?

It wasn’t until a few years ago that the fancy term “content marketing” became mainstream. Today just about every business is doing some content marketing, i.e. producing content such as articles, eBooks, videos, etc. on topics that interest their prospects. Of course content marketing, when done properly, can have a massive impact on a brand’s…

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Mind the Gap – A Close Look at Women in I.T.

As part of our guest blogging series we decided to invite one of our clients, Curo Resourcing, a Microsoft Smart Teaming Partner, to share their view on a much debated topic, i.e. women in I.T. and technology. When we talk about gender inequalities in the workplace it’s often easy to miss the positive changes that…

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7 Awesome Must Have Tools For Small Businesses

Every small business owner lacks one thing the most – time. We know that from experience. And what we also know is that most small businesses don’t have a huge amount of time to spend on learning and looking for the best tools either. Since our business is web development and social media (mostly), we…

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Five Keys to Being An Exceptional Trusted Adviser

As part of our new guest blogging series, we invited Matt Bird, international keynote speaker and leadership development consultant, to share some experience about becoming a niche expert and how taking risks makes a big difference when building good relationships. We’d like to thank him for taking the time to write this piece and provide…

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