Defining your ideal customer
For any marketing strategy and corresponding set of tactics to work they must appeal to a defined ideal customer.
Improve your marketing by having a clearer idea of who you are marketing to and what matters to them.
Focus on finding customers that are the perfect fit for your company.
This guide is the start of being able to get more leads, more referrals, more traffic and ultimately convert this activity to more growth.
Happy customers refer and happy customers are most often found because you or your approach is a good match for what they need.
The guide is provided by Kyle & Irving and our 20 + years of marketing experience.