Posts Tagged ‘Twitter’
The right kind of Twitter followers and lots of them please
The aim of this article is to offer advice on best practice when using Twitter as a marketing tool. We have noticed that many people get confused and start out with a marketing objective but end up with a vanity exercise. What we mean is that they end up buying or using tricks to artificially…
Read MoreThe Ten Commandments of Social Media Marketing
1. Thou Shalt Use Your Ears Before Thou Uses Thy Mouth Listen first. One of the most important aspects of social media marketing is listening. It’s essential that you know what people think about your sector, industry, product or service, what challenges they have, what solutions they need, what improvements they want and how your…
Read MoreSocial Media From Scratch – Essential Action Steps
We find that many people who want to use Social Media for business purposes, like marketing or customer services, often dive in and start doing before they have applied any time thinking. When we start doing the social media marketing for a new client, it’s always quite exciting. Not only because we are starting from…
Read More8 Top Tips On How to Monitor Twitter Quickly And Effectively
You must have noticed that some of the best and brightest are using Twitter as a powerful listening tool. As Peter Drucker once said, and we paraphrase: it’s not only important to listen to what your customers say but also to your non-customers. We’ve said it before, we’ll say it again – Twitter is the…
Read More5 Simple Ways to Improve Your Social Media Marketing
Whether you are just testing the social media waters for the first time or you have been on Facebook and Twitter for years, we can bet you’d like to improve your social media marketing and the process of social media lead generation. Regardless of the type of business you run and where it stands on…
Read MoreBest of the Week in Digital Marketing (20th – 24th January)
This week Econsultancy shares with us how the top 100 brands use Twitter and what works for them. The verdict? You need to engage with followers in a personalised matter. Other tips to follow include: tweeting links to great content, adding an image link to your message and overall being entertaining and timely. As to…
Read More5 Major Social Media Trends for 2014
Wondering what comes next for Facebook, Google+, Twitter and the rest of the social media channels everyone’s told you are good for business? Seth Godin himself stated that “Social media is now part of our fabric of society, like mobile phones and computers – it’s a staple of our everyday life.” Roll up your sleeves,…
Read MoreSocial Media in Numbers – A Look Back at 2013
Facebook has reached 1.15 Billion+ total users With over 10 million Facebook apps and 250 billion photos uploaded every day. That’s a lot of selfies. 23% of users check their account more than 5 times a day. Are you one of them? 74% of marketers believe that Facebook is important for their lead generation. We…
Read More20 Essential SEO Tips and Techniques
Many would say that SEO is changing too rapidly and often in unexpected ways. Keeping track of those changes is a real challenge but we believe that at its core SEO hasn’t changed that much. Quality content has to be at the heart of any SEO strategy. However, there are better tools and techniques for…
Read MoreTweeting in Ignorance
Twitter and Facebook users are being warned about the dangers they are posing when naming and shaming in their tweets and posts. What we are witnessing is the natural progression of social media, as we witnessed years and years ago with publishing laws and an attempt to make contempt of court laws fit for the…
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