Mastering the Art of Web Design in 2025: Insights from Kyle & Irving

In today’s ever-evolving digital landscape, your website is more than just a virtual storefront—it’s the heart of your online presence. Whether you’re a business looking to grow or a nonprofit...
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The Power of Automated Emails: How to Engage with Your Audience and Grow Your Business

By Gavin Aldrich
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Email marketing has been around for decades, and while some may think of it as outdated, it remains…

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Why Slow Page Speeds Hurt Your Website—and the Number One Way to Fix Them

By Gavin Aldrich
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In today’s fast-paced digital world, waiting is no one’s favourite pastime—especially online. When a website takes too long…

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5 Common Website Mistakes That Could Be Hurting Your Business

By Gavin Aldrich
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Your website is often the first impression potential customers have of your business. A well-designed, functional site can…

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From Concept to Launch: What to Expect During a Website Redesign

By Gavin Aldrich
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A website redesign is more than just a fresh look—it’s an opportunity to improve user experience, strengthen your online presence, and align your site with your business goals. At Kyle & Irving, we understand that redesigning your website can feel daunting, but we make sure the process is smooth, strategic, and tailored to your specific needs. From the initial concept to post-launch support, we’ll be with you every step of the way, ensuring your new website is not only beautiful but also functional and effective.

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The Role of Content in Building Brand Trust and Authority Online

By Gavin Aldrich
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In today’s digital landscape, building trust with your audience is crucial. High-quality, consistent content—supported by a well-designed website—plays a key role in establishing your brand as a credible authority. Whether through blog posts, newsletters, case studies, or your website’s structure, delivering valuable content alongside an engaging user experience strengthens relationships and drives engagement.

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5 Essential Elements of an Engaging, Conversion-Focused Website

By Gavin Aldrich
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Building a website is just the beginning. If you want to truly engage your audience and turn visitors into customers, subscribers, or donors, your site needs to be more than just visually appealing—it needs to work hard for you. From clear calls to action to responsive layouts, these five essential elements can transform your website into a powerful tool for driving meaningful engagement and conversions.

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Beyond Websites: How Nonprofits Can Build Digital Platforms to Boost Engagement and Donations

By Gavin Aldrich
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To truly succeed, nonprofits and charities alike need dynamic digital platforms that engage, inform, and inspire action from their diverse stakeholders. This means creating a seamless experience that not only attracts attention but also drives meaningful interactions and long-term support.

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How many followers

The right kind of Twitter followers and lots of them please

By Gavin Aldrich
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The aim of this article is to offer advice on best practice when using Twitter as a marketing…

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content-that-converts

A Beginner’s Guide to creating Content that converts

By Gavin Aldrich
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Traffic to your site becomes irrelevant when visitors are only thinking about leaving faster. “I came, I puked,…

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Secret 52: Selling etiquette

By kandiadmin
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As part of our new guest blogging series, we have invited Matt Bird, international keynote speaker and leadership…

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