Mastering the Art of Web Design in 2025: Insights from Kyle & Irving

In today’s ever-evolving digital landscape, your website is more than just a virtual storefront—it’s the heart of your online presence. Whether you’re a business looking to grow or a nonprofit...
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Fighting Conformity in Marketing – Your Guide to Disruptive Behaviour That Pays Off

By Gavin Aldrich
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dis•rupt (ds-rpt) tr.v. dis•rupt•ed, dis•rupt•ing, dis•rupts 1. To throw into confusion or disorder: Protesters disrupted the candidate’s speech.…

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5 Tips for a More Social Twitter Experience

By Gavin Aldrich
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Twitter is a vast, sprawling network stuffed full of vacuous noise. It seems like nine out of every…

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Inspiring Customers Through Content

By Gavin Aldrich
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Is your business devoted to creating content as part of your marketing strategy? Then you have surely encountered…

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Getting More Business with LinkedIn Features

By Gavin Aldrich
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There is so much information on using Twitter and Facebook for getting more business, that LinkedIn could easily…

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Creative Ideas for Getting More Twitter Followers – Part 2

By Gavin Aldrich
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44% growth from June 2012 to March 2013; over 500 million users; 288 million monthly active users. All…

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Social Media Guidelines… The Good, The Bad and the Ugly

By Gavin Aldrich
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When it comes to rules, we are usually ready to give them a wide berth, however, the following…

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Creative Ideas for Getting More Twitter Followers – Part 1

By Gavin Aldrich
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“Twitter is not a technology. It’s a conversation. And it’s happening with or without you.” (@charleneli of Groundswell)…

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Into the Valley of Death… or How to Manage Change More Effectively

By Gavin Aldrich
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Hey! This is new; this is exciting, so why are you so not getting it? What’s up with…

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Web Design Rocks or How to Convert Web Visitors into Leads – Part 2

By Gavin Aldrich
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If you’ve read Part I of our web design principles for better conversion, you already know how important…

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